Advertising Companies

Hey Mo… water is wet too! (and other obvious statements)
The current advertising model is broken — mainly due to the emergence of digital. Jesus…that is deep thought stuff there Mo — who thought companies like Google, Yahoo! and Microsoft would have a vested interest in a lot of the same ...

AlwaysOn Selects Chitika as a Northeast 100 Top Private Company!
Chitika is the leading blog branding and advertising company. Chitika ad units insert brand messages into relevant blog postings, matching site content and reaching a targeted audience. Using the company’s network of 17000+ bloggers and ...

Watch video - Award winning Bromley BK spot credited with Whopper ...
The advertising agency noticed increases of 6 percent and 3 percent for Whopper Sandwiches and Whopper Combo Meals respectively in Hispanic designated restaurants during the two-month promotional period. The company also attributes an ...

Google Will Not Kill the Agency Star, Says Publicis CEO
While the business model for advertising agencies needs change, Publicis CEO Maurice Levy says that agencies will adapt and not become obsolete. Levy says that agencies are the ones who develop the creative, something that companies ...

Portada Publishes its 30th Issue, 44 glossy Pages of High Quality ...
61% of Portada Readers are Advertising Agency/ Media Buyers, and 32.8% are Presidents/CEO/CFO's. The audit and readership study also confirmed the enthusiasm with which Portada readers read the publication (distribution 10000), ...

Modernista.com Modified
The main goal of any advertising agency’s web site is to sell that agency — their ethos and their approach — for the sake of attracting clients and new business. Period. Anything besides that is secondary in nature. ...

Yahoo announces deal with Google on sharing ad space on search results
Google and Yahoo might be rival search engine and online advertising companies but they are now joining hands. Yahoo has said in a statement that they are now going to run Google ads on some of their advertising space as part of a two ...

Image: Theresa Thompson Writers take cake for money making ...
If you target a niche market, don’t be afraid to email relevant companies, invite them to view your site and suggest that they may be interested in establishing a firm advertising campaign with you. Some companies pay bloggers to blog ...

Dangerous Liaison
If Yahoo outsourced its search advertising to Google, the company would essentially be admitting of defeat in the search advertising wars that have been running for almost a decade. But it remains to be seen if the Google-Yahoo ...

Four Questions with Nasser Manesh, Frucall CTO
Location-aware advertising is on the radar of many companies. Think of Tom Cruise walking in the mall in “Minority Report” and how the voices were trying to sell him things. It will become real much sooner than we think, thanks to the ...