Advertising Trends

Advertising on Toilet Paper - JustToiletPaper isn't Just Toilet ...
Justtoiletpaper.com realized the same thing. The company launched a line of printed toilet paper, perfect for advertising or delivering a personal message! On the average, people go to the bathroom 6…

Anti-Hype Asymmetrical Advertising – Nomis Football Boots
(TrendHunter.com) In the world of multi-million dollar, celebrity-endorsed sports marketing (yes, that means you Nike and Adidas) performance is something that’s actually surprisingly overlooked in favour of glossy but ephemeral brand ...

Hygienic Shockvertising - Ads Show Value of Sanitizers (GALLERY)
(TrendHunter.com) This ad from the advertising agency Euro RSCG out of Mumbai, India is just plain nasty. The message has to do with hygiene and a liquid hand wash and the shock value of the visuals clearly goes through the roof so I ...

Is the housing market the final nail in the coffin for newspapers?
The Newspaper Association of America released some data last week on the decline in advertising revenue in Newspapers. At Trulia we monitor these trends closely as our business model is in a large part based on capturing a portion of ...

Big Brand Hoaxes - BMW Dog Zapper
(TrendHunter.com) Earlier this week, a new BMW ad ran in British newspapers and it offered quite a shock to dog lovers. Why? Because the new BMW is not a canine lover, on the contrary. It contains a system that prevents any dog from ...

Supportive Ads - Target Maternity Bras: Cranes
(TrendHunter.com) To show their clever innovations in supportive technology for maternity bras, The Campaign Palace created this ad campaign for Target. The Melbourne, Australia-based advertising agency aptly titled the campaign Cranes ...

300 Employees to be Fired from Google
Google declined to confirm the number of layoffs,but Doubleclick which specializes in display advertising recently became a part of Google and Eric Schmidt writing in the company's blog earlier did actually mention that some, ...

So what would a Google + Expedia Look Like?
This may or may not be the case, but I would suspect that the perception in this case could have a strong effect on advertising budget allocation. The driving force behind these decisions however is whether or not consumers would look ...

HEXUS.lifestyle - Press Release :: Consumers Demand Personal Touch ...
New research from T-Mobile into mobile advertising trends has found that advertisers should be investing in mobile advertising as well as traditional advertising media, but only if they are willing to meet consumer demand for more ...

Moving out of print
“Figures released by the Newspaper Association of America show that the decline of newspapers is more rapid than previously thought, with total print advertising revenue in 2007 plunging 9.4% to $42 billion compared to 2006, ...