Marketing Books

Paid Search Advice That's 75 Years Old
Alan has taken a similar approach by using the tactics from marketing books written in the 30's by some of the top names in the direct marketing industry to teach the basics of paid search advertising campaigns. Alan writes: ...

Vernie Feinman’s book, a review of national media marketing, will ...
“Pre-sale polls show this new national media marketing book doubling gross sales figures of other recent releases,” cried Tippet Herron, sales manager for Bierley Garren Corp, “and I believe Stirling Bivin’s book may be a complete ...

Search Marketing by the Book
Tomorrow's will hopefully go up in a more timely manner. Search Marketing by the Book. When planning search engine optimization strategies, what if you tried to promote your site like you're promoting a book? It's a timely question, ...

Writing Accidental Books: David Vinjamuri
There’s nothing wrong with that, but it makes one wonder if the next wave of entrepreneurs are somehow missing out because the business and marketing books being written today are chock full of case studies designed to prove some clever ...

A number of post graduate marketing work books have been written ...
The hard cover post graduate marketing work books will go on sale at major outlets within 30 days. Then, if sales are successful, a paper back version will be released in 90 days. An abridge version will be available on most univeristy ...

The latest post graduate marketing work book by Vesely Safer joins ...
“I trust what Lillard Lear has to say,” stated Baze Heide, “because the work that has been done in the post graduate marketing work literary area has been huge.” The new post graduate marketing work book was not without its critics. ...

Create a massive market for your novel using hooks
All of the marketing books I’ve read keep repeating the message that novels are much harder to sell than non-fiction books. People buy non-fiction books because they need them, but they buy novels because they want them. ...

Book Marketing Buzz: Book Promotion & Publicity Tips: How to ...
Book Marketing Buzz: Book Promotion & Publicity Tips: How to Promote Your Books is a continuing series to help authors learn how to promote their books. If you would like to be a guest blogger for our book promotion and publicity series ...

Freaked Out on Book Marketing: Balance Regained!
3) Realize that some books get lots of publicity and tank anyway, and some books get no publicity and go on to greatness. And often it doesn’t have much – if anything – to do with the author’s marketing efforts. ...

The Amazon Controversy: the best thing to happen to your book
It’s tough enough to market your book in world swimming in new titles, it’s tougher still to keep restarting a marketing campaign. Don’t let an online e-monster determine your fate, your success, or your future. ...