Search Marketing

Should We Have Search Marketing Standards?
Lately, we've heard a lot about the need for search marketing standards. Most people that I've encountered are overwhelmingly supportive of such a move. Not Jill Whalen, however. Over at Search Engine Land, she provides her four reasons ...

Ian Lurie Search Marketing Media Roundup
Most recently Ian returned from Search Engine Strategies New York where he spoke about Multi Variate Testing with Sage Lewis of Web Marketing Watch and Gregg Makuch of Wide Mile. Adobe Flash Required ...

Video: Roundtable Reveals, SEMPO Surveys and YouTube Winner
SEMPO releases statistics at SES New York from a survey that shows the North American search marketing industry growing from $9.4 billion in 2006 to $12.4 billion in 2007 and projecting an increase to $25.2 billion by the year 2011. ...

Search Marketing Fact Pack
DataCenter Download Ad Age’s 52-Page Guide on How Marketers Use Internet Search to Connect With Consumers.

Video: Stoney deGeyter, Link Baiter Extraordinaire!
Learn something from this post? Come and experience Search Engine Guide style teaching in person! Join us for our first ever Small Business Marketing Unleashed Conference in Houston, Texas on April 21st and 22nd.

Top Of The Search Results To You! - Search Marketing World 2008
Next week I’ll be in Dublin for Search Marketing World 2008. The inaugural conference last year was a great success. A short, sharp injection of searchification with a keynote from Danny Sullivan of Search Engine Land and tracks for the ...

iCrossing Short-Listed for Awards on Both Sides of the Atlantic
Named as Finalist for Search and Online Advertising work by ad:tech and Travolution...

Investing In Keyword Research Tools - by: Li Evans
Li has an extensive IT and marketing background, holding degrees in both Public Relations and Information Systems. In a prior life, Li was a database and visual basic programmer who “found the light” with search marketing back in 1999. ...

Yahoo signs up to Google's OpenSocial
Search engine Yahoo has signed up to its rival Google's OpenSocial standard for applications. The...

SearchCap: The Day In Search, March 27, 2008
Last month I attended the SMX West session in Santa Clara entitled Is it Time for Search Marketing Standards? It was an interesting session, but I wasn't really sure where I stood on the issue at the time. Now that I've had a few weeks ...