Creative Marketing

Why Not A Creative Marketing Campaign For Safari?
What I am saying is, there are so many creative people at Apple and Apple have some of the coolest and funniest ads, why not continue being creative to get a bigger market share than doing it the easy way. The easy way is not the Apple ...

Permission Based Marketing vs. Spam
This is called permission based email marketing. Permission based marketing has been around forever. Catalogs that your mailman used to stuff in your mailbox were a form of permission based marketing. Business Reply cards are another. ...

What Is A Good Tagline For A Southern California Realtor?
I am developing a new brochure and need a new tagline for this changing real estate market in Southern California. I would like an “action” tagline and have come up with the following and don’t love them: ...

Twitter changes its logo
Twitter logo change. Twitter recently changed its logo. The small change was taking out the gradient, and just filling it with a solid color. Is this (finally!) the beginning of the end of web 2.0 style logos?

Fast Food Price Wars
Subway Restaurants Offers Footlongs For $5. Tuesday, Mar 25, 2008 5:00 AM ET. THE PROMOTION, WHICH BEGAN MONDAY, gives consumers up to a 25% discount off the footlong subs. The Milford, Conn.-based company says a footlong sub could be ...

Attention Small Businesses! Are You A Repeat Customer?
Kym Gordon Moore is a creative marketing strategist for Moore 2 It Productions and coordinates cost effective, creative marketing packages for budget conscious new authors and new small business owners. ...

Marketing research, a simple approach
Marketing research is a process of gathering, recording and analyzing information in certain areas or locations. It includes research for customers, competitors and the overall people who lives in the target market. ...

The Three Fundamentals of Creative Strategy, Pt. 1
But design within marketing as a core business function only has three fundamental strategies. These are what our clients recognize as indispensable foundations for any creative project, though they aren't all creative in the ...

Marketing During A Recession - Fight Or Flight
When the market turns sour many companies cut marketing budgets first, is that the right thing to do? Here we will go over the two options that CMO’s are facing. 1) Cut marketing communications budget to save some money and hope to ...

Before The Big Bang internet marketing book
By reading Before The Big Bang you will explore how you can use these creative marketing strategies with any site, blog, or internet business. TAGS: thesecret secret socialnetworking marketingbook bestseller.