Advertising Law

"Which is Better: Advertising or Public Relations?"
Posted by Tom Kane: “Law firms have asked me whether they should undertake an advertising or public relations campaign. My...

this ain’t Ogilvy on Advertising
Ah, such is our advertising life. //. A guy from KFC arranges to visit the Pope. After receiving the papal blessing he whispers, “Your Eminence, do we have a deal for you. If you change The Lord’s Prayer from ‘give us this day our daily ...

Law Marketing - How To Increase Your Revenue By An Average Of 27%
Begin using law marketing TV advertising - only if you are in a smaller market or can target well on a cable channel is my best advice and never do TV advertising before you have done all of the other things above since you may have no ...

Am I within UK law to distribute leaflets in a public place?
Am I within UK law to distribute leaflets in a public place? I want to promote my new business. Best Answer. I think it is a local Council issue rather than a Legislative issue (unless you disturb the peace or litter). ...

Intellectual Property in Second Life [Use, Licensing and Protection]
There is a “black market” in Second Life where graphics are sold with little or no advertising, but rather through word-of-mouth among the residents. While this may seem like the early days of virtual worlds, establishing boundaries is ...

E*Trade TILA Class Action Defense Cases-Silvas v. E*Trade: Ninth ...
Class Action Alleging Unfair Competition Law (UCL) and False Advertising Preempted by Federal Law because Class Action Claims were Premised on Alleged Violations of Truth in Lending Act (TILA) for Conduct Governed by HOLA (Home Owners’ ...

Mortgage Companies Must Avoid These 5 Advertising Mistakes
Licensed by the Department of Corporations under the California Finance Lenders law (or Department of Real Estate or Residential Mortgage Act).??? Just remember to add the required information to all advertising materials, including, ...

ValueClick Settles With FTC For $2.9 Million
Online advertiser ValueClick, Inc. will pay a record $2.9 million to settle Federal Trade Commission charges that its advertising claims and emails were deceptive and violated federal law. The agency also charged that ValueClick and its ...

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In fact, traditional advertising professionals and direct marketers often create only so-so online advertising campaigns simply because they've never heard of this phenomenon, even though it's essentially the first law of human web ...

Misdirected Advertising
I just received an email from a law firm that begins, “As Co-Chairs of _____ Diversity Committee, we write to encourage you to learn more about _____ and our commitment to diversity.” Aside from the bad writing inherent in starting a ...