Search Marketing

Radio Embraces Search Marketing
At last week’s Radio Convergence meeting, the movers and shakers from radio’s digital arena were on hand to discuss their challenges -- and their need to embrace online and search marketing. Radio has to start believing that the ...

SEMPO: SEM Increasing at the Expense of Traditional Marketing
SEMPO, today released the results of its annual State of the Market Survey and the results indicate that the search marketing industry has exceeded the project spending allocations that were expected in 2007 and that the overall ...

Search Marketing Tips
This is just one example of how crucial a role competitive spying plays in your search marketing campaign. Far and away the best resource I know of to spy on the competition is Google Alerts. Note: Google Alerts is not part of Google, ...

Search Engine Marketing Is Growing By The Dollar
Search engine marketing is doing much better than projected. Based on a SEMPO survey of SEMs, more people are spending money on search marketing and they are spending more money on search marketing than was projected a year ago. ...

Is Your Marketing an Experience?
Learn something from this post? Come and experience Search Engine Guide style teaching in person! Join us for our first ever Small Business Marketing Unleashed Conference in Houston, Texas on April 21st and 22nd.

Search Marketing Strategist / Catalyst Online / Boston, MA
The Search Marketing Strategist applies both paid and natural search marketing experience to develop SEM campaigns that drive qualified traffic to the client's site. This person will develop direct relationships with the client, ...

The 900lb Gorilla in Search - Asia
Motoko Hunt, Founder, Japanese Search Marketing Strategist, AJPR LLC 40% of world’s internet population is in Asia, yet that only constitutes 13% of Asians. Japan has 68% internet penetration, and 87.5 million people on the internet. ...

Search Marketing Blogs, Andy Hagans and Optimization Meatloaf
Larry Chase sifted through Lee Odden’s big list of search engine marketing blogs and highlighted the 15 blogs he called “the best and the brightest”. Earning mentions are John Battelle’s Searchblog, Matt Cutts’ blog, ...

Critical Context in Analytic Data: Captain Kirk, Mortality Rates ...
Matt Bailey speaks internationally on the topic of website marketing. He is a speaker and trainer for the Direct Marketing Association, the American Advertising Federation, and the Search Engine Strategies Conferences. ...

SMX West - SEO & User Generated Content - Amplify Overview
I had the opportunity to go to the Search Marketing Expo (SMX West) in Santa Clara, California last week. Here are some notes I jotted down during the session: SEO & User Generated Content. For further reading, I’ve found other ...