Advertising Campaign

Honda's "Engines" ads feature cleaner, happy powertrains
In a new advertising campaign titled Engines, Honda has unleashed four animated engines (well, three engine and a hydrogen fuel cell) bouncing around a world of expensive gasoline and rising temperatures. Honda says the campaign is ...

The Worst Ten Social Media Ad Campaigns of 2007
I was at a great session at SXSW last week called “The Worst Ten Social Media Ad Campaigns of 2007” and although I didn’t agree with all of their choices, (I thought the beer ad rocked I completely agreed with the overall message of the ...

Do Pay Per Click Advertising Campaigns Really Work?
Choosing a company to sign up with can be difficult, but the most difficult part of pay per click advertising will be the planning and writing stages. To make the best pay per click ad campaign, you have to bid on key word phrases that ...

Rally: ad campaign pushes for public financing of election campaigns
Common Cause Maryland, a government watchdog group, unveiled today a newspaper advertising campaign designed to prod lawmakers into passing a bill that would allow public financing of General Assembly election campaigns. ...

Pro-cigarette tax group launches ad campaign
A coalition of public health organizations has launched a newspaper and radio advertising campaign in support of increasing South Carolina’s lowest-in-the-nation cigarette tax by 93 cents per pack to reduce smoking and generate more ...

Consumer Reports begins ad campaign
Richard Perez-Pena of the New York Times writes Monday about the new advertising campaign for Consumer Reports, which traditionally has done little or no advertising. And the ads have a target — extended warranties on new cars. ...

Mercedes SL, SLK, and CLS Culture of Driving Ad Campaign
Mercedes announced a new ad campaign for the new versions of the SL, SLK and CLS called i>The Culture of Driving i>. The focus of Mercedes' Culture of Driving ad campaign is a not a particular model, but the brand itself. ...

10 Steps To Run A Successful Advertising Campaign Online
It is important to plan your advertising campaign well in advance. Planning most involve every stage that your campaign needs.In my opinion, your online advertising must go through following steps: 1 Vote(s)

Ad campaign touts foreclosure hotline
New Hampshire Housing and the New Hampshire Bankers Association are helping to bring a national advertising campaign to New Hampshire to raise awareness about a national foreclosure assistance hotline. The groups are planning a press ...

Mistakes to Avoid in Your Advertising Campaign
You do not want your target clients involved then don¢t even think about starting your ad campaign. In the first place, the reason why you are doing this is because of your target market primarily.