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Advertising Age

17 Mar 2008


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Ad Age Does Digital
This week's Advertising Age is nearly entirely devoted to issues surrounding digital marketing and web advertising. I highly recommend it. There's a lot of good stuff to read, and the Ad Age staff did a great job covering as much of it ...

PR 2.0 Makes the Advertising Age Power150 List
The list has made Advertising Age, aka Ad Age, and PR 2.0 is among some of the best and brightest. Looks like we could use some additional Technorati and Bloglines points though. Nonetheless, it’s an honor to be ranked in such brilliant ...

Me in Ad Age!
Advertising Age A quick little brag moment: I’m featured today in Advertising Age! Well, sort of… Here’s the story: Jonah Bloom from Ad Age reached out to a number of bloggers who are part of the Power 150 asking for contributions to ...

advertising age says brandflakes knows the future.
Advertising Age asked some of their favorite bloggers what was the most important technology that marketers should be paying attention to in 2008. Wisely, they included my opinion. I will now be appearing at carnivals and road shows, ...

Advertising Age Answers Social Media Questions
Beth Snyder Bulik writes a little piece for Advertising Age titled Wait ... Isn't This the Same as Social Networks? Your Questions Answered: Social Media . Good primer for newbies with a case study thrown in for good measure. ...

Minor Chords: 3-17-08
Nike launched a new commercial for its SPAQR (Speed, Power, Agility, Reaction and Quickness) range of products with My Better Is Better Than Your Better from hip hop poet Saul Williams, who last year released the critically acclaimed ...

Madonna and Unilever's Good Hair Day
Madonna debuts her new single 4 Minutes (to Save the World) in a new Sunsilk commercial that hits the screens around the world today. The song is from the singer's forthcoming album, Hard Candy, due April 29. ...

Think Different: Maybe the Web's Not a Place to Stick Your Ads
Should the internet be viewed as an ad medium, a place where brands pay for the privilege of being adjacent to content such as prime-time TV and glossy magazines -- those relics of the pre-blog days, when getting into the media game ...

GM Roars Forward Into Digital Ad Channels
... billion budget into digital and one-to-one marketing within the next three years. And as GM goes, so goes the entire automotive industry -- the leading advertising category that pumped some $9.42 billion into the ad economy last year.

Crystal Ball 2.0
We asked the bloggers on the Power 150 blog-ranking index to tell us what technology marketers should be paying most attention to in 2008. Here's what they said.

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Mar 2008


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