Web Marketing

Online Marketing, Internet Marketing or Web Marketing?
When I started working on selling and marketing web sites in 1997, the catch phrase seemed to be “web marketing” since the most common reference at the time was “world wide web”. Then about the time Al Gore’s “invention” of the internet ...

The 4 Corners of Web Marketing
Today I am kicking off what will become a weekly post on Thursdays explaining Creative Online Marketing for small to medium size businesses. This is a term that I have have coined The 4 Corners of Web Marketing. It consists of Website ...

IAC Award Results To Be Announced
The results of the Web Marketing Association's 2008 Internet Advertising Competition Awards will be announce publicaly on Tuesday, March 18th online at www.advertisingcompetition.org and at Search Engine Strategies New York. ...

How to Set Up an Autoresponder Membership
Setting up an autoresponder membership web site is easy if you are familiar with common internet marketing tools and techniques. If you’re not, then you might need to invest some time to gain the required technical knowledge. ...

The 4 corners of web marketing
My colleague at @Bar Chris Gillis has written a nice post on the four corners of web marketing. Website design; Blogging for business; Email marketing; Social networking. It’s the first in a series of posts what will explore each area ...

Internet Guru Watch Podcast March 2008
I recommend the Internet Marketing Secrets newsletter and podcast for three main groups of people - first of all for a business owner who contracts a web designer to do their website, second of all, for web designers and third of all, ...

A web marketing retreat of sorts
Among us was the webmaster for a newspaper and freelance developer, a web project manager for a Fortune 100 bank, and a guy who was currently transitioning from web marketing and logistics coordinator for a national grocery chain to a ...

Web Analytics: The Myth of Inaccuracy
I am so, so, so tired of 'experts' telling me that things like podcasts, social media or other, harder-to-quantify online media are hard to measure . Bull. The most difficult-to-measure online asset is far, far easier to measure than ...

Free RSS Resources: How Do You Generate An RSS Feed?
Brought to you by Free RSS Resources, the web’s most up-to-date collection of RSS feed directories, podcast directories, blog directories, blog pingers and RSS marketing tools. Powered by iPowerWeb. Come learn how to increase your blog ...

Developing the Best Internet Marketing Strategy
Developing the best internet marketing strategy can be difficult. It must encompass a wide variety of services, methods, and techniques to even begin to show results. Often, the web site owner chooses one particular method, ...