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Super Secret Tip For Using PPC Search Engine Advertising Successfully

Thursday, April 17th, 2008

It's not about traffic; it's about generating leads.That's right. It only took me eight words to give you the secret super tip on using pay-per-click (PPC) search engines successfully. It's not about generating traffic to your website; it's about generating leads from the traffic for which you are paying. This ...

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Just What Are Consumers Thinking?

Tuesday, April 15th, 2008

Research would indicate that consumers don't know what they're thinking. According to an article written by Jack Shimell (2002) for Quirk's Marketing Research Review, Consumers make their decisions and react to advertising based more on unconscious emotional processes than on conscious rational processes. There appears to be an interplay between ...

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Super Secret Tip For Using PPC Search Engine Advertising Successfully

Just What Are Consumers Thinking?

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