Power Marketing, Inc.

Designs and successfully executes account specific programs. Activities include Trade marketing and customised category management.

Clients/Capabilities

Ocean Spray Cranberries. DNE Worldwide Fruit Sales. Fruit Patch Sales. HJ Heinz. Giumarra Companies. USA Pears. Haagen-Dazs. Keebler-Sunshine. Kraft Foods ...

Customized Software

1. Trade Promotion Evaluation. Our clients look to us to develop specific applications which track the effectiveness of their trade promotions. ...

Key Success Factors

Achieve/Exceed our Client's Business Objectives (ie, Cases, $ sales, #SKUs, FSI impact, Shelf Sets, # Facings, Target Pricing, etc.) ...

Our Idea

Develop customized business plans that combine marketing programs with value-chain initiatives to drive our client's business with current customers. ...

Execution

----------------Distribution & Shelving----------------è. ----------------New Product Initiatives----------------è ...

Tell Us What You Think

Feedback. Our firm's capabilities continue to evolve. You may have a particular business issue that needs to be addressed. Use the form on this page to ...

Trade Marketing

Trade Marketing. Transition The Customer One By One. FY '00, FY '01, FY '02. Distribution Driven. Performance Driven, Margin Driven ...

Mission

Mission. Transition Clients From A Trade Driven. To A Consumer Driven Brand. Position Clients to Achieve Long-term Profitable Growth across all Trade ...

Marketing Strategies

Marketing Strategies. Build Share By Increasing Brand Penetration and Frequency of Purchase. Coordinate Consumer Marketing with Trade Marketing Programs. ...