McPheters & Company, Inc.

Serves the advertising and media community by providing strategic planning and research functions.

McPheters & Company :: 7/27/06

FOR IMMEDIATE RELEASE Contact: Rebecca McPheters President McPheters & Company 212-331-7845 rmcpheters@mcpheters.com ...

McPheters & Company :: 10/18/05

McPheters & Company Announces Introduction of readership.com. Oct. 23, 2005. New York. McPheters & Company has announced the introduction of a new product, ...

Toxic Sales: The Unselling of Magazines

Toxic Sales: The Unselling of Magazines. by Rebecca McPheters Media Industry Newsletter November 14, 2005. Circulation woes are besieging our industry. ...

McPheters & Company

McPheters & Company

Press Releases - 2001

Press Releases for the year 2001:. McPheters & Company/Beta Research Study Renewed Conservatism Sweeps the Country in Aftermath of Attacks; ...